The Lahore Journal
of Business

The Lahore Journal
of Business

Lahore Journal of Business

(HEC recognized journal in “Y” category)

The Lahore Journal of Business is aimed at providing a specialized forum for dissemination of qualitative and quantitative research in various areas of business administration. The LJB invites researchers, policy makers and analysts to submit original theoretical and empirical papers that explore and contribute to the understanding of various areas in the business domain. The Journal aims at bringing together state-of-art research findings, particularly from emerging markets, in various business disciplines including (but not limited to) accounting, banking, management, marketing, finance, investments, human resource management and organizational behavior.

Fostering Environmental Performance through Green Supply Chain Practices: Empirical Evidence from Manufacturing Firms in Pakistan

Submitted

November 22, 2023

Accepted

November 22, 2023

Accepted

November 22, 2023

Abstract

Achieving sustainable performance is a challenging but useful tool for firms in this competitive environment. The literature highlights several avenues to address sustainable performance, but there is a lack of emphasis on common practices and strategies. This study examines the role of green initiatives, specifically eco-design, green purchasing and reverse logistics, in addressing environmental performance. Practice-based view theory is used to evaluate the influence of these common green practices on a firm’s environmental performance. A total of 214 participants were approached to participate in this study and data analysis was conducted using AMOS. The findings reveal a significant and positive impact of ecodesign, green purchasing and reverse logistics on environmental performance. This study provides implications for practitioners, policymakers and academics regarding environmentally oriented business operations that could better serve manufacturing firms. Additionally, firms are encouraged to focus on easily imitable, easy-to transfer and easy-to understand practices to address sustainable performance.

Keywords

GSCM

environmental performance

eco-design

reverse logistics

green purchasing

supply chain management

This work is licensed under LJB.

Rubab, U., Khan, M. R., & Tufail, M. M. B. (2024). Fostering Environmental Performance through Green Supply Chain Practices: Empirical Evidence from Manufacturing
Firms in Pakistan. The Lahore Journal of Business, 11(2), 89-114.
https://doi.org/10.35536/ljb.2024.v11.i2.a4

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