The Lahore Journal
of Business

The Lahore Journal
of Business

Lahore Journal of Business

(HEC recognized journal in “Y” category)

The Lahore Journal of Business is aimed at providing a specialized forum for dissemination of qualitative and quantitative research in various areas of business administration. The LJB invites researchers, policy makers and analysts to submit original theoretical and empirical papers that explore and contribute to the understanding of various areas in the business domain. The Journal aims at bringing together state-of-art research findings, particularly from emerging markets, in various business disciplines including (but not limited to) accounting, banking, management, marketing, finance, investments, human resource management and organizational behavior.

Mariam Musaddiq, Muhammad Ali Asadullah and Imran Hameed

This study investigates the combined effect of ingratiation and helping behavior on supervisor satisfaction in the workplace. Based on a sample of 168 supervisors and 453 employees working in Pakistan’s hospitality sector, we find that the effect of ingratiation is insignificant at lower levels of helping behavior. However, the relationship between ingratiation and supervisor satisfaction becomes significant as helping behavior increases. This suggests that a combination of ingratiation and helping tactics is more effective in achieving supervisor satisfaction than relying on a single influence tactic.