The Lahore Journal
of Business

The Lahore Journal
of Business

Lahore Journal of Business

(HEC recognized journal in “Y” category)

The Lahore Journal of Business is aimed at providing a specialized forum for dissemination of qualitative and quantitative research in various areas of business administration. The LJB invites researchers, policy makers and analysts to submit original theoretical and empirical papers that explore and contribute to the understanding of various areas in the business domain. The Journal aims at bringing together state-of-art research findings, particularly from emerging markets, in various business disciplines including (but not limited to) accounting, banking, management, marketing, finance, investments, human resource management and organizational behavior.

Relationship between Service Quality, Customer Loyalty and Customer Satisfaction

Relationship between Service Quality, Customer Loyalty and Customer Satisfaction Atif Mahmood, Muhammad Luqman Tauheed Rana, and Sara Kanwal Download Abstract This study examined the influence of service quality on customer loyalty, and aimed to determine if this relationship was mediated by customer satisfaction. Data were gathered from customers of eight banks in Pakistan through an … Read more

Opportunity Analysis Surrounding the Entrepreneurial Behavior Among University Students

Opportunity Analysis Surrounding the Entrepreneurial Behavior Among University Students Syed Ahmad Hashmi, Shamila Nabi Khan Download Abstract Interdependent relationships among various psychological factors are instrumental in shaping university students’ general behavior toward entrepreneurship. Our study explored these relationships and their contingent and moderating effects through various factors, such as need for achievement, selfcontrol, and relational … Read more

Corporate Governance, Disclosure Quality and Cost of Equity: Evidence from Pakistan

Corporate Governance, Disclosure Quality and Cost of Equity: Evidence from Pakistan Dr. Safia Nosheen, Naveed-Ul-Haq, and Muhammad Faisal Sajjad Download Abstract The link between disclosure of corporate information and the cost of equity in firms is one of the most important issues in finance. This paper aims to examine the connection between corporate governance, disclosure … Read more

Determinants of Credit Infections: Evidence from Banking Sector in an Emerging Economy

Determinants of Credit Infections: Evidence from Banking Sector in an Emerging Economy Ayesha Afzal, Nawazish Mirza, and Azka Mir Download Abstract This paper applies dynamic panel estimates on 22 commercial banks in Pakistan to determine the factors that affect their asset quality. Consequently, the study tests for a comprehensive array of both bank-specific and macroeconomic … Read more

Do Investors Herd: An Emerging market Evidence

Do Investors Herd: An Emerging market Evidence Safi Ullah Khan and Muhammad Faisal Rizwan Download Abstract Employing stock price data from a developing market, we examine whether investors’ trading patterns are characterized as herd behavior at the market and industry levels. Unlike results for some developing markets, linear models of herd behavior find no evidence … Read more

Debt Maturity Structure, Firm Value and Underinvestment Incentive -The Case of Pakistan

Debt Maturity Structure, Firm Value and Underinvestment Incentive -The Case of Pakistan Syed Sikander Ali Shah, Dr. Ali Murad Syed and Sana Sheikh Download Abstract This study examines the potential interaction of a firm’s financing and investment decisions. It studies broadly how firms manage underinvestment and liquidity risks. To estimate the effects of these decisions, … Read more