The Lahore Journal
of Business

The Lahore Journal
of Business

Lahore Journal of Business

(HEC recognized journal in “Y” category)

The Lahore Journal of Business is aimed at providing a specialized forum for dissemination of qualitative and quantitative research in various areas of business administration. The LJB invites researchers, policy makers and analysts to submit original theoretical and empirical papers that explore and contribute to the understanding of various areas in the business domain. The Journal aims at bringing together state-of-art research findings, particularly from emerging markets, in various business disciplines including (but not limited to) accounting, banking, management, marketing, finance, investments, human resource management and organizational behavior.

Pay or not to Pay Dividends: Company Policy and Investor Expectations

Pay or not to Pay Dividends: Company Policy and Investor Expectations Kanwal Iqbal Khan, Muhammad Mudassar Ghafoor, Muhammad Sheeraz and Shahid MahmoodThe Lahore Journal of Business, Volume 7, Issue 1, Apr-Sep 2018, pages 137-157, https://doi.org/10.35536/ljb.2018.v7.i1.a6 Download Abstract This paper attempts to understand the linkage of dividend decisions and investors’ perceptions within the context of the … Read more

Relationship among Capital Regulations, Risk and Efficiency: Comparison of Islamic with Conventional Banks in Pakistan

Relationship among Capital Regulations, Risk and Efficiency: Comparison of Islamic with Conventional Banks in Pakistan Adnan Bashir and Arshad HassanThe Lahore Journal of Business, Volume 7, Issue 1, Apr-Sep 2018, pages 113-136, https://doi.org/10.35536/ljb.2018.v7.i1.a5 Download Abstract This paper examines and compares the relationships between capital regulations, risk and efficiency of Islamic banks with conventional banks in … Read more

The Role of Consumer Ethnocentrism Propensity and Brand Personality in Purchasing Domestic Products

The Role of Consumer Ethnocentrism Propensity and Brand Personality in Purchasing Domestic Products Imtiaz Ahmad and Hafiz Ihsan Ur RehmanThe Lahore Journal of Business, Volume 7, Issue 1, Apr-Sep 2018, pages 85-111, https://doi.org/10.35536/ljb.2018.v7.i1.a4 Download Abstract The current study was designed to observe the impact of consumer ethnocentrism and brand personality on purchase intention, perceived quality … Read more

Financial Sophistication, Personality and Stock Market Participation: Theory and Evidence

Financial Sophistication, Personality and Stock Market Participation: Theory and Evidence Muhammad Akhtar, Faqir Muhammad and Muhammad Ayub SiddiquiThe Lahore Journal of Business, Volume 7, Issue 1, Apr – Sep 2018, pages 61-84, https://doi.org/10.35536/ljb.2018.v7.i1.a3 Download Abstract In this empirical study, the authors examined the extent to which financial sophistication and personality effects stock market participation. Using … Read more

Empirical Analysis of Structural Income Changes in Commercial Banks: A Case of Pakistan

Empirical Analysis of Structural Income Changes in Commercial Banks: A Case of Pakistan Ramla Sadiq, Tahseen Mohsan Khan and Noman ArshedThe Lahore Journal of Business, Volume 7, Issue 1, Apr-Sep 2018, pages 33-59, https://doi.org/10.35536/ljb.2018.v7.i1.a2 Download Abstract The primary purpose of this study was to conduct an exploratory and explanatory analysis to determine the impact of … Read more

Practicing Market Orientation for Customer Engagement: The Mediating Effect of Personalization and Multi-Channel Marketing

Practicing Market Orientation for Customer Engagement: The Mediating Effect of Personalization and Multi-Channel Marketing Saad Shahid and Rida AyazThe Lahore Journal of Business, Volume 7, Issue 1, Apr-Sep 2018, pages 1-32, https://doi.org/10.35536/ljb.2018.v7.i1.a1 Download Abstract The purpose of this study is to examine whether an organization can create customer engagement by practicing market orientation, personalization and … Read more